
The Studebaker finishing plant in upper
Manhatten in N.Y.C. has been renovated |
Studebaker began as the Studebaker
Brothers Manufacturing Company. The company endured for 114
years spanning more than a century of technological progress.
Their Conestoga covered wagons crossed the frontier. By the
1920's Studebaker was the largest manufacturer of wheeled vehicles
in the world. The 1927 Erskine was a highlight of that era.
Raymond Loewy's post World War II bullet
nose designs made Studebaker highly visible and established
a policy of innovative design. New company president Sherwood
Egbert called in Loewy to design
a sports car in 1961. By 1962 Studebaker had produced one of
the most unique vehicles of the 20th century: the Avanti. Avanti
production ended in December 1963 and Studebaker's automotive
division ended limited production of the Daytona Cruiser in
Canada in 1966. |