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Classic Avanti Advertising – World's First Avanti Owner Ad

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"Indy" 500 Winner Roger Ward Becomes World's First Avanti Owner. The text: We are proud that Roger Ward is the first Studebaker Avanti owner, for this is a car built not only for knowledgeable drivers, but for all admirers of exceptional automobiles. As such, every Avanti will be carefully inspected through every phase of manufacture and road tested before shipment from the factory. Not only is Avanti performance outstanding (0-60 in 6.7 seconds), but its handling characteristics are outstanding too. Steering is a little over three turns lock to lock, and the entire car is taut and precise. It's deceleration is as dramatic as its acceleration. Caliper-type discs up front and finned Bendix drums at the rear provide a superb braking system. And the Avanti seats four comfortably in an elegant tastefully appointed interior. Bolstered bucket seats, anatomically designed, help make long-distance cruising effortless. First Owner Ad


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