The Lamborghini cars were introduced in the same years as the Studebaker Avanti. The Lamborghini 350 GTV (a prototype show car not a production vehicle) was introduced to the public at the 1963 Turin Motor Show. It was styled by Franco Scaglione and built at Carrozzeria Sargiotto in Turin. The 350 GT was the first production car Lamborghini. Based on the 350 GTV show car, it was designed by Carrozzeria Touring and introduced at the 1964 Auto Salon of Geneva.