The 1963 Studebaker Avanti, introduced at the New York International Auto
Show in April of 1962, was the first American "production"
car to be equipped with caliper disc brakes fitted as standard
equipment (spot-disks were used on the aborted Crosley Hotshot
in 1950 and full discs made a brief appearance on Chrysler Imperials
in 1951). Servo-assisted Dunlop 11 1/2 in. disc brakes made
by Bendix are fitted to the front wheels and finned 11 in. drums
at the rear
.
Studebaker Avanti featured in TV commercial for Studebaker
disc brakes.
